TikTok for Birth and Parenting Professionals
Learn to use short form video to market your birth business and connect with potential clients (bonus: you don't even have to dance!)
We meet via Zoom on the first Wednesday of each month at 8pm EST/5p PST for questions, feedback and encouragement.
Welcome!
Pre-Course Questionnaire
Differences Between TikTok and Instagram Reels
How to Set Up Your TikTok and Instagram Account and Optimize Your Profile/Bio
Intro to Filming Videos
Filming TikToks
Filming Reels
Video Posting Checklist
You Can Dance if You Want to...But You Don't Have to!
Video Inspiration
Model Your Content
Defining Your Values
Creating content that reflects your values
Trends, Hooks, and Hashtags Oh My! What Works, What Doesn't and What Doesn't Matter
Trends and CTAs
Hooks, Video Length and When to Post
Descriptions and Hashtags
Engagement and Repeating What Works
The Most Important Thing You Can Do
Video Content Planner